Tag Book

Quote From Getting to Plan B

Here is a quote from Getting to Plan B, “The research on new product success and failure indicates that it takes fifty-eight new product ideas to deliver a single successful new product.” I’m reading this book from by John Mullins and Randy Komisar and find it interesting so far. The fundamental premise of the book [...]

Great Quote from British Economist Paul Ormerod

Here is a great quote from British economist Paul Ormerod’s book Why Most Things Fail, “The tendency to overemphasize successes and to rationalize them ex post is chronically endemic amongst business historians and management consultants. The latter group are particularly prone to the temptation of claiming to have found the unique formula of business success. [...]

Dan Roam’s book ‘The Back of the Napkin’

I’ve been reading Dan Roam’s book The Back of the Napkin and it’s been a great read. While I picked it up based on the recommendation of a former colleague it not only does a great job providing a framework for identifying problem components but provides a framework for ‘visual thinking’.
It’s a good and relatively [...]

Interaction Design Books

Great list of interaction design books from Luke Wroblewski. I have most of them on my shelf and need to set aside some time to finish reading a few of them